I've tried the YSL Rouge Pur Couture formula in the past - here's my review of a Limited Edition Pink Grenadine shade. I obviously quite like the old formula as it's survived many lipstick declutters, but it's also not one of my absolute favorites; just somewhere in the middle, I guess.
You can see here that the packaging of the Rouge Pur Coutures changed quite a bit; it's still predominantly gold and, uhm, rectangular, but I'd say I like just the pure gold and black of the new tube a bit better. It's also a bit sturdier and more weighty in my hand; just what a luxury lipstick should feel like. I've tried to find some information on whether the formula changed as well, and while nothing I had come upon gave me a definite answer, I do believe these new Rouge Pur Coutures are in fact a different formulation.
Let me start by saying what has NOT changed in the Rouge Pur Couture formula. It's still an emollient and richly pigmented lipstick, meant to dress the lips in one stroke. It also has the exact same YSL lipstick smell, a bit floral and definitely different from their fruity Gloss Voluptes; more along the lines of the Glossy Stains.
In my opinion, the overall feel and performance of these lipsticks have been improved in the revamped range. To me, they seem even creamier and more opaque than the older formula (although it is possible that my older tube has just got a bit more dried out over the couple years I've had it). I believe this trend in many new product releases was started last year by the NARS Audacious line - intense pigment in a comfortable formula that just glides on the lips. However, one downside to many of these super creamy lipsticks (and something often mentioned about the YSL Rouge Voluptes) is that they're too slippery and slidey on the lips, sinking into the lines and outside the contour of your lips.
Luckily, that's not the case at all with the new Rouge Purs - they stay put very well, and even leave behind a bit of a stain. When you first apply the Rouge Purs, they seem to have a standard creamy finish (no shimmer), but in about an hour, they settle more into a satin or even a matte that wears comfortably for another 2-3 hours (that is, until the next meal, which is when I have to reapply). These don't draw attention to my vertical lip lines, and they don't dry out my drier-than-Death-Valley lips, although they're not exactly moisturizing either. For a high pigment, creamy lipstick, they feel surprisingly lightweight on the lips. All in all, big thumbs up for the formula.
L-R (both photos): Maybelline Color Sensational in Warm Me Up, MAC Viva Glam V, YSL Rouge Pur Couture in Rose Stiletto no. 9 (three swipes each) |
Rose Stiletto is a perfect everyday shade for fall and winter; it doesn't draw too much attention but on my skintone, it's a deeper option than your standard nudes. It feels like a sophisticated, grown-up shade that would work well in a professional environment.
On the other hand, Fuchsia no. 19 is the complete opposite of Rose Stiletto. Described as a 'magenta purple', it's an incredibly bright, attention-grabbing shade. I would say it's more pink than purple, but it definitely leans purple and it's the most cool-toned hot pink in my stash (hopefully you can see that in my photos). I don't see why Influenster chose this particular shade for fall, but in all honestly, if you're a fan of vivid colors, you could wear Fuchsia all year round.
L-R (both photos): Lancome Shine Lover Lipstick in Effortless Pink, Guerlain Rouge Automatique in Shalimar, YSL Rouge Pur Couture in Fuchsia no. 19 |
There are currently 41 shades of the YSL Rouge Pur Coutures on the Sephora's website, and while some may be Limited Edition, that's plenty of colors to satisfy even the pickiest lipstick lover. I'm actually quite tempted to swatch a few more options next time I'm near a store, although you know I do NOT need any more lipsticks :) Have you tried these new lipsticks from YSL? What is your favorite opaque lipstick formula?
*Disclaimer: I received the two YSL products featured in this post complimentary for testing purposes from Influenster (anyone can sign up for free here, you don't need a blog or YouTube channel - just social media outlets). All opinions are 100% honest and unbiased, no matter if the products featured were purchased with my own monies or provided as free press samples. Thank you for reading!
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